The technical specification is the blueprint of the digital world. No one would begin construction work on a building without detailed drawings from an architect, and creating something in the digital sphere shouldn’t be any different. Of course, the risks aren’t quite as high, but for businesses who rely heavily on their website as a key part of the sales funnel it's important that the website is functional and effective.
We take web design very seriously, and whilst no one will be physically injured if the header of a website isn’t perfectly aligned, it certainly won’t look as polished or professional, or perform as well as it could, without a proper plan in place.
How Does a Technical Specification Help?
A technical specification should describe the technical aspect of the project and in some cases will describe some of the functionality but typically this would be included in a functional specification.
By understanding as much as possible at the very beginning of the project, a technical specification allows us to provide an accurate estimation of time against a project by detailing all of the functionality required. This also enables us to provide a reliable approximation of the cost involved.
A detailed design specification can help hugely in the development of a website with an excellent user experience that goes far beyond all initial expectations. However, without a technical specification, the exact technical and functional aspects will not be defined. This may lead to the website being difficult to navigate or impede users from getting the answers to the questions they are asking.
A technical specification can also make the whole design process much more efficient. If a website design agency constantly has to backtrack to find solutions to issues that keep arising, the process is going to be frustrating and time-consuming. It is also going to cost more money.
Website developers need to be able to see the attributes of the intended website in order to correctly write the CSS and HTML elements. When attention to detail is crucial, making best guesses or approximations can result in mistakes or wasted development time.
What About Client Briefs?
No matter how detailed the initial brief from a client is, it will never cover all of the precise technical details required for efficient functionality and the accurate construction of the end product. Things can very often get lost in translation or simply be misunderstood. So we’ve established that it’s important to know exactly how the website is going to look and function, but design briefs can be ambiguous. A technical specification can quickly erase all ambiguity and efficiently communicate precise technical details to everyone working on the design.
The Origins of a Technical Specification.
A technical specification begins with the discovery phase, which aims to learn as much as possible about the project right at the beginning. An interview with the client will take place so that our website designers will be able to create a sitemap, produce a wireframe and look at user journeys. At the end of this discovery phase, we will have a more detailed understanding of the precise requirements, and we can go on to provide an accurate estimation of the time it will take to complete.
When you think of the design industry, detailed plans and documents don’t sound particularly exciting. You’re right – they aren’t. However, they act as important foundations upon which the website is ultimately constructed. When everyone on the team is on the same page, the result will be a beautifully constructed website with a superb user experience that has been achieved through effective communication and close collaboration.
You can’t top that, and it is all thanks to the humble tech spec.
If you have a web project coming up, or if you would like an impartial review of your current website, why not drop us a line. Our experts will be happy to take a look and offer professional advice.